Google+ Marketing

Belle Media Web Tips

Although networks like Facebook and Twitter have been around longer than Google Plus, that doesn’t mean it’s any less important. While Google is still experimenting with different ways for Google Plus activity to influence their search results, it’s clear that Google Plus marketing is going to have a role in both search engine optimization and general social media optimization for the foreseeable future. Since Google has made it clear that their network is here to stay, let’s take a look at five different tactics you can employ to increase your influence on Google Plus:

Have a Great Profile

When someone visits your profile for the first time, you want them to be drawn to what they see. Not only do you want to have a profile that’s visually appealing, but make sure it has plenty of information so people will be able to get a good idea of what you’re all about. Although you don’t want to copy exactly what they’ve done, feel free to look at the profiles of popular Google Plus users for inspiration.

Be Active With Your Sharing

A big part of successful Google Plus marketing is actively sharing content. While this component is crucial, plenty of people make mistakes in regards to it. For example, there are lots of individuals who think they should only share content from their own site. But even though there’s nothing wrong with letting your followers know that you published a new blog post, try to limit self-promotion to 10-20% of your overall sharing. By focusing more on establishing yourself as an authority for your entire industry, you’ll find that people naturally view you as more influential.

Know How to Utilize Circles

This ties into the previous point of sharing. If you’re trying to spread your influence among multiple target audiences, the Circles feature of Google Plus can really help you out. By taking the time to organize people in logical groups, you’ll be able to control who sees different pieces of content you share. This will make it possible for you to share a lot without worrying about clogging people’s feeds with posts they don’t really care about.

Take Time to Hang Out

Because Google Plus Hangouts make it possible to communicate with multiple people via video calls, this can be a great way to really boost engagement by hosting special events.

Add Value with Comments

When you write a comment, think of what you can do to really add to the conversation. By giving different opinions or spurring new thoughts, you’ll find that the people who follow and interact with you will be excited to see what you have to say in future comments that you leave.
Developing a truly effective Google Plus marketing strategy is something that takes time. But as long as you start putting all the tactics we covered into action, it won’t be very long until you start seeing noticeable results from your social media marketing efforts.

Post originally published at Web Strategy Plus.

St. James Place

St James Place

www.jameskaddatz.com

  • Branding
  • E-Commerce
  • WordPress

Over the years James has been such a delight to work with! He was one of my first clients in the Milwaukee area and always offered me a ton of wiggle room to experiment with fun website design styles.

Be sure to visit the once again newly re-designed St. James Place website. Complete with an e-commerce layer offering only the very best leather handbags and accessories for sale online!
Don’t forget to sign up to receive updates from his Expert Beauty Blog!

St. James Place

St. James Place Boutique

The Madison Area Music Association

Madison Area Music Association

www.themamas.org

  • Music
  • WordPress

The Madison Area Music Association (MAMA) supports youth music in the greater Madison area,
and strengthens and engages the music community as a whole.

Belle Media was honored to assist the MAMAs with their website redesign.
This was definitely a team effort; much thanks to all involved.

2014 Finalist Nominees are posted – including the new Breakthrough Artists and voting has begun!
Be sure to visit the MAMAs new website to join in all the fun and festivities!

Surface Balance Solutions

Surface Balance Solutions

www.surfacebalancesolutions.com

  • Branding
  • E-Commerce
  • WordPress

Belle Media is proud to spotlight another repeat client!
Throughout the development of Surface Balance Solutions these revolutionary products have become quite the collaboration between multiple creatives. Next step for this growing company;
get these products on store shelves and available to you!
In the meantime… you can purchase online at the brand new SBS e-commerce website.

Surface Balance Solutions

Lipo Laser USA

Lipo Laser USA


www.lipolaserusa.com

  • Branding
  • Website Design

Ms. Jane Aldrige, founder of Purity Service Group, is enjoying a new (ad)venture; Lipo Laser USA!
Belle Media always appreciates repeat clients! ~ Thanks Jane!! ~

Lipo Laser USA
Lipo Laser USA
Lipo Laser USA